– Production of the all-new Fiesta – Europe’s top selling car – has begun in Cologne, Germany. * “We have taken this iconic small car’s lovable, fun and sporty-to-drive character to the next level, with a greater choice of models than ever and with advanced technologies and features that small-car customers could only have dreamed of just a few years ago,” said Jim Farley, executive vice president and president, Europe Middle East and Africa, Ford Motor Company.

In creating the all-new high-performance Ford GT, the pioneers behind the supercar designed it not only to win races but also to serve as a test bed for new technologies and ideas for future vehicles across the Ford lineup.

The Ford Fiesta is the best-selling car in Europe, according to Ford analysis of March 2017 industry data. Customers purchased 47,000 Fiestas in March, a 12 per cent increase year-over-year,* to overtake the Volkswagen Golf as the region’s top-selling passenger car. Almost 70 per cent of Fiesta sales in March were high-specification models, including 17 per cent in top specification Titanium series. Fiesta sales helped fuel a new car registration boom in Europe that saw a record 1.93 million sales in March – a 10.8 per cent increase year-over-year. Europe has now overtaken the U.S. to become the world's second largest region for new car registrations.**

Ford today delivered the global public debut of the next generation Ford Fiesta ST amid the most exciting and comprehensive line-up of Ford Performance models ever, at the 2017 Geneva Motor Show.

Ford Performance today revealed the next generation Ford Fiesta ST, powered by an all-new three-cylinder, 1.5-litre EcoBoost engine.

Motivated by a strong social conscience * and keen to rent, stream and share goods and services, the Millennial generation’s revolutionary approach to spending is changing how companies – including carmakers – do business.

Ford Motor Company sales in Europe increased 5 percent in 2016 to nearly 1.4 million vehicles in its 20 traditional European markets*.

Growing demand for Ford’s passenger cars and SUVs as well as continued strong sales of commercial vehicles drove Ford total vehicle sales in Europe for the first 11 months of the year to their highest level since 2009.

Ford today revealed the next generation Ford Fiesta – the world’s most technologically advanced small car – at a special Go Further event in Cologne, Germany.

Ford Motor Company today delivered the global debut of the next generation Ford Fiesta at a special “Go Further” event in Cologne, Germany.